Yea let’s hear it for Apple! I received this email and wanted to share, please share it with your friends far and wide.
New Category On Apple’s Online Store Targets Individuals With Impairments
People with disabilities can now find special equipment to suit their
needs under the newly launched "Accessibility" section in Apple’s online
Products found under this new category include accessories for Mac, iPad
and iPhone devices specially designed to cater to the needs of people with
vision, physical or learning impairments.
Rumors about Apple possibly selling such specialty items began circulating
as early as the latter part of 2015. However, many of these speculations
focused on the tech company offering the products through its retail
Having the new accessories available through the online store is a
welcomed development that would help make shopping for such products much
easier and convenient for consumers with disabilities.
Apple is also providing a Personal Pickup option for the new specialty
items for customers who live within the vicinity of an Apple Store.
Some of the products featured under the Accessibility category include the
HumanWare Brailliant BI 32 Braille Display. This accessory allows people
with vision impairments to navigate through OS X or iOS using a
lightweight braille keyboard that connects to Apple devices through
Another new product is the Skoog 2.0 Tactile Musical Interface for the
iPad, which features multi-purpose buttons arranged on a five-sided cube.
This accessory is designed to promote "expressive music making" through
the help of responsive sounds made by tapping, twisting or squeezing the
Apple’s decision to focus on people with disabilities is expected to allow
the company to expand its reach to a wider segment of consumers. So far,
the Apple online store only has a limited selection of specialty items,
but it is likely that the company will add more products to support the
needs of customers with impairments.
This new campaign from one of the biggest tech companies in the world
reinforces the idea that technology is an important tool that helps
disabled consumers as well as those with special needs.